This Cookie Policy explains how Mimaroo Labs Ltd ("we", "us", "our") uses cookies and similar tracking technologies on our website mimaroolabs.com. This policy should be read in conjunction with our Privacy Policy.
Quick Summary: We use cookies to make our website work properly, analyse how visitors use the site (with your consent), and improve your experience. You have full control over which cookies you accept through our cookie consent banner.
Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and provide analytical information to website owners.
Session Cookies: Temporary cookies that are erased when you close your browser.
Persistent Cookies: Remain on your device for a specified period or until manually deleted.
First-Party Cookies: Set by our website directly.
Third-Party Cookies: Set by external services we use (e.g., Google Analytics, Tawk.to).
We use cookies for the following purposes:
These cookies are essential for the website to function properly. They enable core functionality such as:
Legal Basis: These cookies are necessary for the legitimate operation of our website and do not require consent under UK GDPR.
These cookies enable enhanced functionality and personalisation:
Legal Basis: Your consent, which you can withdraw at any time.
These cookies help us understand how visitors interact with our website:
We use Google Analytics 4 (GA4) with IP anonymisation enabled to protect your privacy.
Legal Basis: Your consent, which you can withdraw at any time.
We currently do not use marketing or advertising cookies on our website. If this changes in the future, we will update this policy and seek your explicit consent.
These cookies remember your choices to provide a more personalised experience:
Legal Basis: Your consent, which you can withdraw at any time.
Below is a detailed list of the cookies used on our website:
| Cookie Name | Purpose | Category | Duration |
|---|---|---|---|
| mimaroo_cookie_consent | Stores your cookie consent preferences | Strictly Necessary | 365 days |
| Service | Cookies | Purpose | Category | Duration |
|---|---|---|---|---|
| Google Analytics 4 | _ga, _ga_*, _gid, _gat | Website analytics and performance tracking | Analytics | Up to 2 years |
| Tawk.to Live Chat | TawkConnectionTime, __tawkuuid, tawkUUID | Live chat functionality and visitor identification | Functional | Session / 6 months |
| Google Fonts | font-related cookies | Load custom fonts for website typography | Strictly Necessary | Session |
Data Collected: Google Analytics collects anonymised data including IP addresses (anonymised), browser information, device type, pages visited, time spent, and traffic sources.
Data Processor: Google LLC (USA). Google is certified under the EU-US Data Privacy Framework and uses Standard Contractual Clauses for data transfers.
For more information: Google Privacy Policy
Data Collected: Chat messages, name (if provided), email (if provided), browser information, pages visited during chat session.
For more information: Tawk.to Privacy Policy
When you first visit our website, you'll see a cookie consent banner that allows you to:
Your preferences are stored in the mimaroo_cookie_consent cookie for 365 days.
You can change your cookie preferences at any time by:
All modern browsers allow you to control cookies through settings. Here's how to manage cookies in popular browsers:
Google Chrome:
Mozilla Firefox:
Safari (macOS):
Microsoft Edge:
Note: Blocking all cookies may affect website functionality. Strictly necessary cookies are required for the website to work properly.
You can opt out of Google Analytics tracking by:
Some browsers support "Do Not Track" (DNT) signals. Our website respects DNT signals and will not track visitors who have DNT enabled, subject to technical feasibility. However, DNT is not universally supported across all browsers and tracking technologies.
Our website is not directed at children under 18 years of age, and we do not knowingly collect personal data from children. If you are under 18, please do not use our website or provide any personal information.
Cookie data is retained for the durations specified in Section 3. After expiry:
Some cookies (particularly third-party cookies) may transfer data to servers located outside the UK and European Economic Area (EEA), including the United States.
We ensure appropriate safeguards are in place:
For more information, see our Privacy Policy.
Cookies on our website are transmitted securely using HTTPS encryption. We implement appropriate security measures to protect cookie data from unauthorised access or disclosure.
We may update this Cookie Policy from time to time to reflect changes in our cookie practices or legal requirements. When we make significant changes:
We encourage you to review this policy periodically.
Under UK GDPR, you have rights regarding personal data collected through cookies:
To exercise these rights, see our Privacy Policy or contact us directly.
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Mimaroo Labs Ltd
Data Protection Contact: Peter McShane
Email: peter@mimaroolabs.com
Registered Office: McGills, Oakley House, Tetbury Road, Cirencester, Gloucestershire GL7 1US
Company Number: 14860756
VAT Number: 443224325
If you believe we have not handled cookie data properly, you have the right to lodge a complaint with the UK's data protection authority:
Information Commissioner's Office (ICO)
Website: https://ico.org.uk
Telephone: 0303 123 1113
Document Version: 1.0
Approved By: Peter McShane, Founder & Data Controller
Next Review Date: February 2027